GMMDC Journal & Membership Directory

Kelley & Associates Advertising worked with the Greater Memphis Medical Device Council (GMMDC) to produce the organization’s flagship Journal & Membership Directory (March 2026), a comprehensive publication designed to elevate Memphis as a global MedTech leader.

From concept to completion, our team led every phase of development, including ad sales strategy, rate card creation, custom sales outreach, editorial planning, research, art direction, design, and most copywriting. The result is a highly cohesive, visually compelling publication that blends industry storytelling with functional directory content.

Spanning more than 60 pages, the journal highlights Memphis’ position as a powerhouse in medical device manufacturing, workforce development, and innovation. It features in-depth articles on topics such as AI in MedTech, education pipelines, and the region’s global economic impact.

This project required seamless coordination across stakeholders, including industry leaders, advertisers, and contributors, while maintaining a consistent brand narrative throughout. The final product not only serves as a key membership resource but also as a powerful economic development and marketing tool for the region’s MedTech ecosystem.

View the full Journal here: https://heyzine.com/flip-book/29da80ff71.html