K&A launched The Grove Grill’s Third Thursday, a monthly tasting of the restaurant’s favorite flavors, with a PR campaign and media open house featuring Memphis’ foremost voices in food. With plates and drinks personally presented by Grove Grill chefs, the event facilitated personal and sensory connections with leading journalists, bloggers and influencers.
Recognized as a staple of East Memphis dining for over 20 years, the Grove Grill recently named new leadership, modernized its décor and changed its menu. Our campaign generated media attention and customer excitement for the new generation of talent, taste and style. The Grove Grill and Third Thursday were also featured in the following news articles, food blogs and social pages: